Independent work is booming and investors are loving it

ivelina.biz
3 min readFeb 24, 2024

--

Independent work is booming.

Self-employed workers and freelancers are the new backbone of the economy. In just two years, startups catering to this niche of workers have collectively raised $800M.

It’s not a surprise — many people are turning away from relying on only one income stream. Online gig work is a particularly high-growth niche.

The number of global online gig workers ranges from 154M to 435M and is increasing rapidly.

As of 2022, an estimated 36% of working Americans identified as independent workers. A 25% increase from the last time they did an estimate in 2016.

Let’s take a look at what’s happening in the industry.

Types of platforms in this niche that are trending:

♦ Job search platforms, many of which have become niche-oriented

♦ Accounting tools for managing finances

♦ Apps tailored for specific industries

Companies for freelancers & gig workers that are hot on the VC radar:

Instawork — focuses on the hospitality industry, matching employers with short-term, seasonal and temp workers

The company raised 60M in a Series D round recently.

Total funding: $148M

Founded by: Sumir Meghani

Investors: TCV, Greylock, Benchmark, Craft Ventures, and others

Nomad Health — an online staffing marketplace that connects clinicians to healthcare jobs

Total funding: $218M

Founded by: Alexander Nazem, Ryan A. Grant, MD, MS, MBA, FAANS

Investors: First Round Capital, RRE Ventures, JP Morgan & others

Indy — offers advanced AI-powered accounting software for freelancers and professionals

Total funding: $99M

Founded by: Adrien Plat, Come Fouques, Pablo Larvor, Romain Koenig

Investors: Fast Forward, Kerala Ventures & others

WorkMade — where freelancers can forget their taxes forever

Total funding: $7.3M

Founded by: Nick Simpson

Investors: VITALIZE Venture Capital, Slack Fund, M13, and others

Gigs — connects companies to job seekers looking for full-time or part-time hourly roles in their neighborhood

Total funding: $5.7M

Founded by: Allen Narcisse

Investors: Struck Capital, Wonder Ventures, and others

Wripple — marketing’s on-demand talent platform, connecting brands to top-quality freelancers and teams of experts

Total funding: $5M

Founded by: Bonny Davis Block, Shannon Denton, Ray Samuels

Investors: Silicon Road Ventures, Tech Square Ventures, and others

Shakers — allows companies to work with entire teams of freelancers

Total funding: $8M

Founded by: Adrian de Pedro, Héctor Mata, Jaime Castillo Parages, Nico de Luis

Investors: Harvard Ventures, Athos Capital, and others

Wingspan — a platform for freelancers to manage income, benefits, and taxes

Total funding: $17.5M

Founded by: Anthony Mironov, Greg Franczyk

Investors: a16z, Airbnb, and others

It’s exciting to see that so much money is going into this sector 🔥

Have you tried any of these platforms and are you an independent worker?

⚜⚜ ⚜

⚜⚜ ⚜ ⚜ ⚜

Follow me for weekly curated startup & VC stories (and some content hacks).

--

--

Responses (1)